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Why Is Having a Mobile App Essential for Your Business?

Most internet users take the easy way of surfing the web through their phone, which means that most interactions happen through a mobile device. So, if you want to make sure that your name is here to stay, there’s no going around building your brand’s app. Check out the 7 benefits of building an app for your company.

Are you wondering if calling up a mobile app development company and getting started on a new app for your business would be worth it? Well, surveys and studies all over the internet show that it would. Most internet users take the easy way of surfing the web through their phone, which means that most interactions happen through a mobile device. So, if you want to make sure that your name is here to stay, there’s no going around building your brand’s app.

The 7 Benefits of Building an App For Your Company

1- Enhanced Brand Image

A surefire way to improve communication between you and customers, as well as increase brand awareness, is through a mobile app. Not to mention, the modern customer tends to be bombarded by brands, so it’s also a great way to establish yours in their mind as well as build trust through regular interaction.
Once you get past that point, it’ll be a lot smoother to make recommendations, present sale pitches, and even build a loyal audience. Think of your customer having your app on their mobile device as the modern equivalent of having your calendars, magnets, and other memorabilia around their house.

2- Better Reach That Extends Beyond Geographical Boundaries

Depending on just what service you have to offer, you can greatly extend your market through a mobile app.
For example, language learning and skill acquisition are two of the things that can easily be done online with an online developer. So, instead of keeping it local, you can create a global business with an app.
Not to mention, it gives you an opportunity to expand to other markets, as Uber or Careem have done with their services!

3- Boosting Sales and Revenue

It’s no secret that the final goal of any business is to achieve targets or exceed them during the various business cycles, and a mobile app developer that enables you to create an app for your business can offer tremendous help in that area. Since most people use mobile devices to surf the web, while more and more people are opting for online shopping to save time, money, and effort that might be wasted on going to a physical store, there’s no doubt that not having an app is costing you quite a lot of sales.
And even if you have a responsive website design that adapts to a mobile device view, it’s always a better idea to have a mobile app that goes with it. This is because they’re easier to navigate, offer a much smoother experience to the user, and above all, they load much faster.
You might think that a couple of seconds off of the waiting time of the customer won’t make a difference, but it definitely makes them feel more satisfied, and nothing drives sales up more than satisfied customers.

4- Audience Building

As the wisdom goes, marketing is not to make someone buy your product, it’s to make sure that when they decide to shop in your domain, it’s your product that they’ll be buying.
The same thing can be said for a mobile app. It’s a much easier way to provide information to your customers regarding your brand and your business. Not to mention, it’s basically your product or service sitting right there in their pocket, waiting for them to turn to it when they need to make a purchase.
Not to mention, in-app purchases and instant messaging options work wonders for building audiences. And if you combine that with some social features, such as integration with social media and one-click log-ins, adding a wishlist or favorites for your customers to keep an eye on the products they like, as well as leaving a space for reviews and comments, you’ll basically be making your existent audience attract the potential one for you.

5- Business Processes Optimization

When you’re running a business, there are countless processes to go through. And what does any business need when it comes to these processes? Optimization, which is the ultimate method to minimize costs and maximize profits.
The processes include payment, content management, customer relationship management, order management, and customer support.
So, when you build your business app with a development partner, you’re making sure that you optimize these processes as well as others. Not only that, but you also increase your competitive edge, enhance efficiency, and make faster decisions.
However, make sure that you don’t spend too much on the app development companies, and scan through your options very carefully to choose the best option. You might even want to consider an online app development company, which would work wonders if you’re in different locations that make the service even more pocket-friendly for you.

6- Engaging the Customer and Running Loyalty Programs

One of the best ways to leverage the advantages of mobile apps is to run loyalty programs. This gets more customers engaging with your business in order to gain more rewards, and then it’s basically a self-feeding loop.
You can actually use various gamification techniques, like offering double points for repeated orders, which has shown to be effective at driving purchases.

7- Best Source for User Analytics

You can use Google Analytics to track various user activities, which would offer incredible insight into your work.
Some of the important metrics that should affect your decision-making are as follows:
  • The monthly, weekly, and daily active users.
  • The preferences and demographics of your active users, like location, age, gender, the devices they use, and the operating system.
  • Completed Conversions, like the transactions of purchases and reservations, their in-app downloads, calls, and requests for directions.
  • The channels that drive traffic to your app.
  • Total transactions and the revenue that your business app generates.
This data can provide you with valuable insights that dictate whether you should change your strategies, and how. Not to mention, it helps you navigate the marketing funnel more easily, when you know exactly where you lose leads and customers, and fix that in order to boost your business.

Why Is Designfy the Best Mobile App Development Company in Egypt?

When it comes to mobile app design and development, there are many competitors in the global market, but as we’ve mentioned, optimization is important for a business, and these companies cost a fortune if you’re building an app for the Egyptian market.
And that’s what Designfy is here for! We offer you the benefits of app creation and the success -not to mention profits- it drives your business at a pocket-friendly price.
For example, if you’re looking at Designy as a web dev partner and your next mobile app developer, you can expect incredible work similar to the following:
  • School management apps that help teachers and students communicate as well as keep track of all their activities, homeworks, reports, and much more, such as Schoolarity .
  • An on-demand delivery app that connects busy people with delivery people that can run their errands for them, such as Ra7tak.
  • An app that facilitates services that have to do with jurisdiction and where lawyers or attorneys can connect with their defendants more easily, such as Tayasir.
  • Fun apps that are concerned with Egyptian trivia and pop culture that could engage a user for hours on end, like Trivia Memes.
And if you love the idea of running a business on a mobile app, but don’t know exactly what you want to develop, here are some interesting ideas for you.

Ways to Reach Designfy to Build Your Custom Mobile App?

When it comes to mobile app design and development, there are many competitors in the global market, but as we’ve mentioned, optimization is important for a business, and these companies cost a fortune if you’re building an app for the Egyptian market.
And that’s what Designfy is here for! We offer you the benefits of app creation and the success -not to mention profits- it drives your business at a pocket-friendly price.
You can either give us a mobile call at (+20) 100-132-137-9, or a landline call at (+20) 337-737-10. On the other hand, you can visit our head office at Villa 82 G, 1st Gate, Pyramids Gardens, Giza, Egypt. Alternatively, you can send us an email at info@designfy.net, or through the contact page on our website.

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